Businesses in the Mornington Peninsula are are embracing digital currency
Business owners in Victoria’s Mornington Peninsula region are using Australia’s newest digital currency to attract new customers.
TJ’s Wholesale Plants established 19 years ago on the Mornington Peninsula by husband and wife duo, Troy and Kylie Jenkin, are growing their customer base in the face of COVID-19 by accepting Qoin.
The trade nursery that primarily serves commercial customers in Victoria, New South Wales and Canberra, including builders, developers and landscapers, are now selling excess stock to the general public who want to pay with Qoin.
Kylie Jenkin who manages the operations of their nursery says Qoin is a platform that will help them find new customers. She says, “Qoin promotes our business to customers who wouldn’t have known about us otherwise. As a business owner, it’s important to get your business out there on as many platforms as you can. Qoin is another platform that will hopefully be beneficial to our business.”
Mrs Jenkin estimates around 80% of their business trade is with commercial clients and Qoin will help them to increase the other side of their customer base, the general public. “Qoin enables us to build relationships with commercial clients and target homeowners and other customers who want to come in and buy assorted packages of plants. These customers usually come to us from within the Melbourne metropolitan area and they may spend up to $10,000 on a full front and rear garden. People can now come in and pay with Qoin.”
Over the space of six months more than 7,000 small business merchants, including many in the Mornington Peninsula, are now accepting Qoin, the newest digital currency, built on blockchain, which offers cashless transactions. And now the Mornington Peninsula is being specifically approached following research undertaken by Qoin that shows Mornington Peninsula businesses and merchants are keen to get involved in digital currencies.
Qoin Australia Chief Marketing Officer Andrew Barker says, “We have done our homework in the Mornington Peninsula and we have a dedicated sales team of independent agents that are in contact with Mornington Peninsula businesses. The current economic climate off the back of COVID-19 has encouraged many businesspeople to open their eyes to new ways of doing business and that includes digital currency.”
Mr Barker says the time is ripe for digital currencies, like Qoin, as coronavirus has paved the way for small businesses to consider digital currencies to attract new customers and facilitate instore transactions.”